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The online legal marketplace is similar to other competitive marketplaces. In general, 20% of the legal players dominate 80% of the market. This occurs because they are able to spend over $20,000-$100,000 per month on legal marketing while others cannot afford this high monthly expense.
Statistics reveal that a majority of law firms trying Pay-Per-Click advertising, quit within first 3-4 months because the cost is too high to maintain or they integrated ineffective marketing strategies. Successful Law Firms know that having 12 months worth of valuable PPC keyword conversion data can help plan smarter and more effective advertising campaigns.
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· 90% of all businesses are engaged in lawsuit at some point. - Forbes.com
· over 100 million cases are filed in U. S. courts every year. - Rocket law
· Contract dispute lawsuits makes up about 60% of 20+ million civil cases filed every year.
· As many as 52% of all civil Lawsuits target small businesses each year in the U. S. - Klemm Analysis Group
· 75% of U. S. small business owners are worried that they
may be involved in a frivolous lawsuit. - facesoflawsuitabuse.org
· Small businesses earning $1 million per year spend $20,000 on lawsuits each year. facesoflawsuitabuse.org)
· The median costs for a business lawsuit starts at $54,000 and can reach $91,000 for a liability suit. - courtstatistics.org,
· 4-10 small businesses are likely to experience a property or general liability claim in the next 10 years. - Hartford’s small business claims.
· Small and medium sized U. S. businesses have a 12% chance that they it will be hit with an employment lawsuit. - Hartford’s small business claims.
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