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The online legal marketplace is similar to other competitive marketplaces. In general, 20% of the legal players dominate 80% of the market. This occurs because they are able to spend over $20,000-$100,000 per month on legal marketing while others cannot afford this high monthly expense.
Statistics reveal that a majority of law firms trying Pay-Per-Click advertising, quit within first 3-4 months because the cost is too high to maintain or because of ineffective marketing strategies. Successful Law Firms know that having 12 months worth of valuable PPC keyword conversion data can help plan smarter and more effective advertising campaigns.
Many Law Firms tell us their biggest online marketing problem is getting geographically targeted leads/cases from their online Pay-Per-Click advertising campaigns. Targeted Legal PPC keywords even the playing field with competitors at a fraction of the cost.
To schedule an appointment please fill out our contact information form or call today at 888.253.0980 to learn more about our exclusive Law Firm PPC keyword strategies for Lawyers, or sign up online. It's Easy!
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Over 1/3 of potential clients start their attorney search online. (Source: iMarc)
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