Legal Keyword marketing

NEW IN ONLINE Lawyer ADVERTISING!

Law Firms! Are Your PPC Ads Running Without Negative Keywords?

MORE THAN 3500+ NEGATIVE KEYWORDS FOR LAWYERS!

We did a study of more than 1.3 million Pay-per-click searches on how people search for a Lawyer online. This study was done with searches in exact match, phrase match and broad match. We are now offering this study for the first time to help law firms stop wasting money on irrelevant clicks from Google and Microsoft Ads.

If you are targeting the keywords, car accident lawyer near me you are also going to be included in search terms like car accident stats, car accident pictures, car accident insurance, car accident appraiser, car accident estimates, and car accident articles. People will click on these negative keywords, you will pay for it, and there will be no refund for clicks like this.

Our Negative Keywords 4 Lawyers is truly a one of kind study and is now available for law firms for the first time. You will not find this study anywhere on the internet!

Call 800.758.1712 to learn how negative keywords can get you more targeted traffic and will start saving you money today!

WHY NEGATIVE KEYWORDS ARE SO IMPORTANT TO YOUR AD CAMPAIGNS

When Google and Microsoft Ads went to a "variant" keyword format it completely changed the way paid advertisers target their keywords. This makes it easier for advertisers to use less keywords but creates a bigger problem for advertisers. Without negative keywords irrelevant searches that have no buying intent such as, attorney law school, attorney marketing, attorney movies, attorney salaries and thousands of other variations for the keyword attorney will be served up in your ads that waste you campaign budget.

If you are advertising with Google and Microsoft PPC ads your targeted keywords will eventually be served up with negative keyword that will drain your ad campaign and drive your cost-per-click higher. Google will penalize your campaign if they keep sending you traffic and they do not see any conversions and your cost-per-click will go up. Get more real targeted traffic and conversions and Google will lower your cost-per-click.

If someone clicks your ad who has no buying intent, they will leave your page immediately and you just paid for an irrelevant click that could have been blocked by negative keywords.

NEGATIVE KEYWORDS WILL SAVE YOU MONEY!

Are Your PPC Ads Running Without Negative Keywords?

Negative keywords will save you money by blocking clicks that are irrelevant where people have no buying intent.

Showing your ad to someone whose search intent has nothing to do with your law firm's ad will slowly drain your ad budget. An irrelevant click is a wasted click and a waste of your campaign budget.

Stop Paying for Irrelevant PPC Clicks!

Negative Keywords are going to save you a large amount of ad spend on your clicks by decreasing your cost per conversion.

Negative Keywords will increase your return on investment (ROI) because you are getting really clean clicks from relevant people.

Negative Keywords will allow your campaign budget to go to clicks for keywords that will bring in more leads and more cases.

Having too many clicks that do not convert in a PPC campaign will eventually wind up increasing your cost per click for your targeted legal keywords.

HOW NEGATIVE KEYWORDS WORK

Stop Paying For Irrelevant PPC Clicks

Negative keywords will save you money by blocking clicks that are irrelevant where people have no buying intent.

Showing your ad to someone whose search intent has nothing to do with your law firm's ad will is a wasted click. An irrelevant click is a wasted click and a waste of your campaign budget.

Over a period of time, Negative Keywords are going to save you a large amount of money on your clicks by decreasing your cost per conversion.

Negative Keywords will increase your return on investment (ROI) because you are getting really clean clicks from relevant people.

Negative Keywords will allow your campaign budget to go to clicks for keywords that will bring in more leads and cases.

Having too many clicks that do not convert in a PPC campaign will eventually wind up costing you more in wasted ad spend.

23+ YEARS PPC LEGAL KEYWORD EXPERIENCE!

Promote Your Law Firm Online!

If you’re looking to promote your law firm quickly online, then the first place to look is PPC advertising campaigns. PPC ads are "Pay-Per-Click" ads, which means you will only be paying when someone clicks on your ad.

PPC advertising allows Law Firms high visibility on search engines immediately vs having to wait 3-4 months for Search Engine Optimization (SEO) campaign to kick in and be effective.

PPC Advertising gives Law Firms control over their advertising spend, target demographic and profit margin.

With PPC Ads, you can calculate the cost of each visitor to your site and the cost per lead conversion.